A STUDY ON THE ROLE OF A WOMEN ENTREPRENEUR IN THE FIELD OF INNOVATION

Abstract

Women entrepreneurs have been designated as the new engines for growth and the rising stars of the economies in developing countries to bring prosperity and welfare. Women entrepreneur makes economic growth and contribution to the development of the nation and reduction of poverty. This paper emphasizes the role of women entrepreneur as the potentially emerging human resources to overcome the challenges in the global prospective. This paper studies the performance and role of a women entrepreneur. The support of the government for the upgradation of the women entrepreneur nationally and internationally. Also focus on the dynamic and idealistic successful women entrepreneur in India. The women leaders are more assertive, pervasive and are willing to take up any risk. Women entrepreneur have applied their core competencies through hard work, diligence and are managed to survive and succeed in this competitive world. This paper also talks about the status, problems and challenges faced by the women entrepreneur, it suggest the way for reducing and eliminating the hurdles of women entrepreneurship development in the globalised economy.